The USDA Agricultural Marketing Service’s (AMS) Specialty Crops Program (SCP) invites you to a free live, interactive webinar on the Specialty Crops Market News (SCMN). Of special focus is the National Retail Report, how it is produced, and how it may be utilized by all sectors of the produce industry. Our presentation will be led by Melissa Reeves, National Retail Manager (SCMN) and Kim Mercer, Assistant to the Director, SC Market News.
Melissa & Kim will detail the features of the report, including how to customize a search for retail market information. Other areas covered include:
- Tracking trends over time
- Illuminating retail patterns
- Looking through the window at competition
- Dairy and Livestock retail reporting
- Question and Answer Session
Play the recording