Tricia Kovacs was named Deputy Administrator for the Transportation and Marketing Program in February of 2020. She originally came to the USDA Agricultural Marketing Service Administrator’s Office in 2016 as local and regional food systems policy advisor. In that role, she coordinated efforts across USDA to support the local and regional food sector. She facilitated AMS and Rural Development implementation of the Local Agriculture Markets Program as authorized by the 2018 Farm Bill, facilitated an Interagency Grants Working Group, and represented USDA as a convener with FDA on the Food Safety Modernization Act Collaborative Training Forum.
Prior to joining USDA, Tricia managed Regional Markets programs at Washington State Department of Agriculture, where she was founding Program Manager for the state Farm to School Program and also led the Small Farm Direct Marketing Program. She holds a M.Sc. in Sustainability, Planning, and Environmental Policy from Cardiff University in Wales and a BA from University of Virginia.